How I Search began as one person’s attempt to stay curious without drowning in the noise of the World Wide Web. Today, it’s become a human guide in an algorithmic world, and a calm space for discovering tools, ideas, and simple ways to live better.
Tim Berners-Lee and the folks at CERN created the World Wide Web to connect us, but it often overwhelms us instead. How I Search was built to bring relief and clarity back to the way we find and trust information, offering a calm, reliable guide through today’s information overload.
In an era of deep fakes, algorithmic bias, and AI-generated confusion, our mission is simple: to make searching an act of awareness. We explore tools, technologies, and timeless principles that help people see through the noise and rediscover the joy of genuine discovery.
Independent, thoughtful, and quietly optimistic, How I Search is a reminder that how we search shapes how we see and learn.
We’re not here to chase trends or flood your feed. We’re here to help you pause, think, and find what’s genuinely useful. Whether it’s a new tool, a timeless idea, or a slight shift in perspective, How I Search exists to make the act of finding things online feel meaningful again. Take a look around, explore the archives, or join our newsletter if you’d like to keep discovering with us.
Our Mission
Our mission is to guide people towards products, resources, and experiences they didn’t know they needed, all while making the process simple, enjoyable, and even profitable.
Our Solution
How I Search makes discovery exciting again. With bite-sized blurbs, niche search engine highlights, and SEO-driven articles, we offer a curated browsing experience where every find is both fun and helpful, making it worth sharing.
Shopping Discovery
Shopping Discovery is where we bring the same careful thinking to the stuff you actually buy. We cover tech tools, home essentials, lifestyle upgrades, wellness products, and personal finance—not with algorithmic lists or hype, but with the kind of research you’d do if you had all the time in the world.
We write long-form reviews. Real comparison guides. Curated picks. Practical insights for people who want to understand something before they hand over their credit card.
Our readers come here because they’re tired of the noise. They want thoughtful consumer guides, solid product discovery, and shopping advice they can actually trust. Every piece we publish reflects that—editorial independence, transparency, and solutions that genuinely help, whether it’s a digital tool, a productivity essential, or just something that makes daily life a little easier.
We do work with brands through sponsored content, seasonal roundups, and product features. But we only do it when it makes sense, and we’re always upfront about it. Reader trust isn’t negotiable.
Shopping Discovery isn’t about chasing trends. It’s about finding what matters and explaining why it’s worth your attention.
Our Team
Momo The Mascot | Chief Curiosity Officer
is our chief curiousity officer and the heart and soul of How I Search. Momo the Mole is a curious, quick, and a little quirky character who loves digging through the internet to uncover things you didn’t know you needed, from clever tools to cool discoveries.
Like many of us, Momo lives with both anxiety and ADHD. His mind races, he gets distracted, and sometimes he overthinks. But that restless energy has a hidden gift: Momo is constantly tunneling into unexpected corners of the web, surfacing treasures others might miss.
One day, he’ll pop up with a new search engine you’ve never tried. The next is an AI tool that makes life easier, a brilliant gift idea, or a clever product that solves a problem you didn’t even know you had. Along the way, Momo shares resources, tips, and tricks that help turn curiosity into discovery.
So whenever you see Momo, know that he’s out there searching for himself and for all of us. His mission is simple: to make exploring the internet more fun, less overwhelming, and always full of surprises.
Mary Teresa Rosa | Founder
Mary Teresa is a visionary entrepreneur, storyteller, and digital publisher dedicated to bringing warmth, creativity, and inclusivity to the online world. With a background spanning wellness, culture, and digital innovation, Mary has a unique ability to weave together ideas that inspire and empower. She believes technology should uplift people, not overwhelm them, and her vision for How I Search is to create a vibrant space where curiosity, community, and discovery come alive.
Sam Scatterfield | Co-founder
Our co-founder is a creative entrepreneur and digital publisher with a passion for making the web more human. With years of experience in content creation, SEO, and affiliate marketing, Sam has built projects across multiple niches, including wellness, creativity, smart shopping, and digital products. How I Search is the culmination of that journey: a playful, curated platform designed to make discovery easier, smarter, and more fun. Sam is the author of “I Really Don’t Know What I’m Doing.”
